Marketing
Positioning, acquisition, conversion, retention, research, and measurement.
51 skills.
| Skill | What it is for |
|---|---|
| Marketing | Choose a marketing workflow and connect it to Stacks application APIs. |
| Marketing A/B Testing | the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. |
| Marketing Ad Creative | the user wants to generate, iterate, or scale ad creative - headlines, descriptions, primary text, or full ad variations - for any paid advertising platform. |
| Marketing Ads | the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. |
| Marketing AI SEO | the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. |
| Marketing Analytics | the user wants to set up, improve, or audit analytics tracking and measurement. |
| Marketing ASO | the user wants to audit or optimize an App Store or Google Play listing. |
| Marketing Attribution | the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. |
| Marketing Churn Prevention | the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. |
| Marketing Co Marketing | the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. |
| Marketing Cold Email | writing and planning B2B cold outbound that gets replies, from cold emails and follow-ups to sending setup, LinkedIn, multichannel cadences, and reply handling. |
| Marketing Community Marketing | working on community marketing. Build and leverage online communities to drive product growth and brand loyalty. |
| Marketing Competitor Profiling | the user wants to research, profile, or analyze competitors from their URLs. |
| Marketing Competitors | the user wants to create competitor comparison or alternative pages for SEO and buyer-facing use. |
| Marketing Content Strategy | the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. |
| Marketing Copy Editing | the user wants to edit, review, or improve existing marketing copy, or refresh outdated content. |
| Marketing Copywriting | the user wants to write, rewrite, or improve marketing copy for any page, including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. |
| Marketing Council | the user wants multiple expert perspectives on a marketing question - a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). |
| Marketing CRO | the user wants to optimize, improve, or increase conversions on any marketing page or form - including homepage, landing pages, pricing pages, feature pages, lead capture forms, or contact forms. |
| Marketing Customer Research | the user wants to conduct, analyze, or synthesize customer research. |
| Marketing Directory Submissions | the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery. |
| Marketing Emails | the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. |
| Marketing Events | the user wants to plan, run, sponsor, speak at, or get pipeline from events - webinars, conferences, trade shows, meetups, dinners, workshops, virtual summits, or user conferences. |
| Marketing Free Tools | the user wants to plan, evaluate, or build a free tool for marketing purposes - lead generation, SEO value, or brand awareness. |
| Marketing Ideas | the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. |
| Marketing Image | the user wants to create, generate, edit, or optimize images for marketing - blog heroes, social graphics, product mockups, profile banners, listing visuals, or brand assets. |
| Marketing Influencer Marketing | the user wants to run influencer, creator, or ambassador partnerships to promote their product - finding and vetting partners, structuring deals, briefing creators, disclosure compliance, and measuring ROI. |
| Marketing Launch | the user wants to plan a product launch, feature announcement, or release strategy. |
| Marketing Lead Magnets | the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. |
| Marketing Loops | the user wants to set up a recurring, self-running marketing workflow - a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. |
| Marketing Offers | the user wants to design, construct, or improve an offer - the thing they actually sell - including value framing, bonus stacking, guarantee design, scarcity/urgency, naming, and payment structure. |
| Marketing Onboarding | the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. |
| Marketing Paywalls | the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. |
| Marketing Plan | the user needs a comprehensive marketing plan for a client, a company they advise, or their own product. |
| Marketing Popups | the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. |
| Marketing Pricing | the user wants help with pricing decisions, packaging, or monetization strategy. |
| Marketing Product Marketing | the user wants to create or update their product marketing context document. |
| Marketing Programmatic SEO | the user wants to create SEO-driven pages at scale using templates and data. |
| Marketing Prospecting | the user wants to find, qualify, and build a list of prospects to reach out to, across B2B SaaS, general B2B, or local small businesses. |
| Marketing Psychology | the user wants to apply psychological principles, mental models, or behavioral science to marketing. |
| Marketing Public Relations | the user wants help with public relations, earned media, press coverage, journalist outreach, or media strategy (not pull requests). |
| Marketing Referrals | the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. |
| Marketing RevOps | the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. |
| Marketing Sales Enablement | the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. |
| Marketing Schema | the user wants to add, fix, or optimize schema markup and structured data on their site. |
| Marketing SEO Audit | the user wants to audit, review, or diagnose SEO issues on their site. |
| Marketing Signup | the user wants to optimize signup, registration, account creation, or trial activation flows. |
| Marketing Site Architecture | the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. |
| Marketing SMS | the user wants to plan, build, or optimize SMS, MMS, or WhatsApp marketing - including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. |
| Marketing Social | the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, or Facebook, or wants to do social listening and engagement triage. |
| Marketing Video | the user wants to create, generate, or produce video content using AI tools or programmatic frameworks. |
Every page describes a bundled skill under
storage/framework/defaults/ai/skills. See Using skills.